Student Spotlight

Keysha Bradford

Vice President, Compliance , Amplity

Residence: New Jersey, USA Nationality: USA

Class of 2026

The job of compliance practitioners requires them to find solutions that satisfy their industry’s regulations while supporting business needs and organizational efficiency. In the healthcare context, that effort isn’t just theoretical—it can directly affect patients’ wellbeing. As Keysha Bradford, vice president of compliance for Amplity, puts it, “A constant challenge is navigating the tension between financial performance and a true patient-first mindset.”

Amplity, with corporate headquarters in eastern Pennsylvania, is a full-service commercialization partner to biopharma. Our teams and experienced professionals provide medical and commercial expertise, data-driven insights, medical communication offerings, and learning support. Bradford, who runs the day-to-day compliance program with the company’s chief compliance officer and general counsel, handles the full range of compliance needs across all Amplity’s different business lines and offerings. “I work closely with our clients to ensure our work aligns with industry expectations and their own standards and also partner with small and emerging pharmaceutical companies to help them set up their compliance frameworks. A significant part of my job involves identifying gaps, shifts in industry focus, and changes in the regulatory landscape, and then turning those insights into practical solutions. The goal is to consistently support the business and ensure alignment with healthcare laws, regulations, and ethical practices.”

The NYU-Wagner MS in Health Law and Strategy program, Bradford said, augments her own continuous learning about the field. “It fills a gap in the field. Compliance leaders aren’t meant to be lawyers, yet many senior roles default to a J.D. because there haven’t been strong alternative credentials. This MSHLS degree changes that. It provides the legal understanding needed for the role, but through a business-focused, strategy-driven lens that fits how compliance operates. For many compliance professionals, it can be an even stronger fit than a law degree because it aligns directly with the real work, i.e., supporting the business, and practically interpreting regulations while guiding ethical behavior.”

“A major strength of the MSHLS program is how clearly it explains the policy and historical foundations of healthcare law. That context is essential in the field of compliance, where the work is often more about policy, ethics, and how the laws came to be—‘the why’—than about practicing law.”

“Across the industry, the larger challenge is building a system that’s both innovative and equitable. We need room for companies to grow, but we also need a framework that ensures people can access the care and advances that already exist. Striking that balance is essential if we want a healthcare system that supports both progress and the well-being of the people it’s meant to serve.”